Models of corporate responsibility continue to evolve, particularly as consumers become increasingly interested in the social responsibilities of the companies behind the products and services they buy. But does it really matter to consumers? That’s what Nielsen set out to answer. The market research company surveyed more than 29,000 online respondents in 58 countries. As in its 2011 “The Global, Socially Conscious Consumer” report, this year the firm used stated willingness to spend more on go...